Interestingly enough I live in Boca Raton Florida, not Ft. Lauderdale, not Palm Beach but Boca Raton and in my opinion a great place for a PR company to start a business.

Many think of Boca as a great place to vacation but the locals know it’s a PR Mecca of South Florida. With so many designated as wonderful, philanthropic and beautiful people you can’t tell me that the PR gurus aren’t doing a great job of promoting people /events in South Florida.

Now that we are in season the photos are flowing and the press releases are tearing up the fax lines of all the good things that are happening in the Boca Raton area. There are film festivals, art shows, black-tie fundraisers and countless balls.

The promotional season starts in September when the flock of snow birds descends on the area. The local PR professionals gear up for an incredible busy time – right now with everyone trying to add the last minute events before these snow birds leave I know that these seasoned professional are so busy that they are pulling 20 hour days – just hoping that they can make it till May when they can actually take a couple of days off.

I am sure that with the economic crisis PR Professionals are being asked to do more with less. Winslow Rubin Communications is based in Boca. They talk of ways that they can help a company maximize their visibility which usually leads to additional sales.

An interesting fact is the Top 5 PR Firms in Boca Raton are national / international companies. Nicolazzo & Associates is based in Boston Mass., fama PR based in Boston Mass., HiTechPR based in Rye NY, Fleishman-Hillard Inc. based in Saint Louis Missouri, and Hill & Knowlton Inc. based in New York. This is just another example of how Boca Raton is a PR Mecca.